To explore the impact of social media use on netizens’ shortterm appearance anxiety and longterm happiness under different genders (male vs. female) and different comparison types (upward vs. downward). Based on three groups of psychological experiments, we explore the shortterm and longterm effects of social media use on netizens, as well as the moderating effects of gender and comparison type. Social media use positively affects appearance anxiety and negatively affects happiness, and social comparison plays a mediating role. Then we discovered the psychological mechanism by which media use affects users’ emotions and cognition; and clarified the boundary conditions under which social comparison plays an effective role in media use.

The media convergence in China has evolved from the initial “addition” and “integration” to the current “deep integration”, the allmedia communication system has been continuously improving.This is the inevitable way for the systematic reform of mainstream media. The systematic reform of mainstream media cannot be achieved without the guidance of political logic, the drive of technological development and the impetus of realistic needs. However, challenges remain in the process of advancing systematic reform of mainstream media, including insufficient institutional and mechanism innovation, serious talent drain and excessive reliance on technology. To achieve the systematic reform, mainstream media must follow innovative paths such as “guidance as the soul”,” mobile first”, “technology as the key”, “content as the king”, “talent as the treasure”.

This study examines the interaction mechanism between streamers and learners in study livestreams from an emotional perspective. Study livestreams have evolved from the “Study Account” and “Study with Me” models, fostering selfdiscipline through the mechanism of sharedview surveillance and forming virtual learning communities in the digital media environment. Employing participatory observation and indepth interviews, this study analyzes how streamers and learners engage in supervisory and companionbased interactions, leveraging emotional labor to sustain the learning atmosphere, enhance motivation and shape selfdisciplined subjects through mutual gaze. The findings reveal that streamers serve as both supervisors and motivators, encouraging learners by displaying their own study processes and collectively cultivating an immersive learning environment. However, as study livestreaming becomes increasingly routinized and commercialized, streamers face the depletion of emotional labor, while some learners experience disillusionment due to unmet expectations, potentially destabilizing the emotional community. Based on these findings, this study reveals that the emotional interaction mechanism in study livestreams comprises three key dimensions: emotional autonomy, emotional reactivity, and emotional instrumentalization, and also highlights the fragility of this mechanism. Furthermore, the study cautions learners to be mindful of media dependency while using livestreams to enhance concentration. It highlights the importance of balancing selfdiscipline and emotional wellbeing to develop sustainable learning strategies.

Nowadays, social media applications have become an indispensable part of people’s daily communication and interaction. However, the number of young “social media abstainers”—those who reduce or pause their use of social media and avoid social media notifications due to a sense of fatigue—is increasing. Based on a survey of young WeChat Moments users and drawing on the Stressor Strain Outcome (SSO) theoretical framework, this study employs structural equation modeling (SEM) to explore the multidimensional impact of social pressure on social media fatigue, as well as how social media fatigue leads to information avoidance behavior. Furthermore, it investigates the mediating role of social media fatigue between perceived social pressure and information avoidance behavior. The SEM results indicate that, on the one hand, interpersonal pressure, social comparison pressure, and privacy management pressure—three specific dimensions of social pressure—significantly predict users' perception of fatigue. On the other hand, these three dimensions of social pressure, through social media fatigue, trigger users’ information avoidance behavior.

Based on the background of the wave of digitalization and the national strategy of “Healthy China”, the study empirically investigates the influencing factors of digital health behaviors of the middleaged group in China using a questionnaire survey. It is found that the level of social support received by the middleaged group positively affects their digital health behaviors, and that there is a significant mediating and moderating effect of the health literacy of the middleaged group between the social support they receive and the digital health behaviors they adopt. The study expects that by exploring the current situation and influencing factors of digital health behaviors of the middleaged group, the awareness of health management of the middleaged group will be aroused at the individual and social level, with a hope to promoting the improvement of the overall health level.

With the rise of the new thoughts of law reform, newspapers and periodicals have become an important part of the daily life of many traditional literati. Compared with the literati of the court and the intellectuals of the coastal ports, the gentry preferred to contact the press with both news content and political speculation, which made the press become the hub of the evolution of rural cultural power. In the process of the evolution of rural cultural power, the reading community spawned by the press played an important role, gradually transferring the cultural power from the famous country gentry to the community group with the significance of public discussion, and the country gentry thus played the role of translator of “connecting with the world and reaching new knowledge”.The diary of Zhang Gang, a squire from Ruian County, Zhejiang Province, shows this process of power evolution. Zhang Gang initially used newspapers as an information tool, then participated in the establishment of newspaper reading communities, and then evolved into a platform for discussion of rural culture and knowledge, presenting a picture of the evolution of cultural power brought about by the entry of newspapers into villages in the late Qing Dynasty.

Compared with Marx’s press freedom view and people’s press theory in the Rhine period, the proletarian press theory formed by Marx in the New Rhine period is a more scientific journalistic thinking. During the period of the Rhine, young Marx defended the freedom of publication out of his political criticism of the kingdom of Prussia. Relying on KantFichte’s philosophy of selfconsciousness and Hegel’s rationalist state theory, Marx initially proposed the idea of “people’s press”. However, the utopian nature of the people’s press thinking on practical issues forced Marx to liquidate his theoretical basis of Hegelian national theory after the Rhine period. Marx gradually found proletariat as the advanced historical subject based on historical materialism, thus forming a mature journalistic thinking: proletarian press theory. The core point of this theory is that the proletarian newspapers and periodicals should serve the practical needs of the revolutionary struggle. The establishment of the New Rhine is the great practice of Mar’s scientific journalistic thinking.

The late Qing Dynasty and the beginning of the Republic of China were the intensive time periods for Japan to investigate China, and the northwestern region of China was an important area for Japanese investigations.In the modern Japanese intelligence investigation system against China, there was a unique system of “Hankou Leshan Hall, Nissin Institute of Trade, and Tōa Dōbun Shoin College”. Relying on survey data, this system compiled and published a series of books focusing on Chinese commercial geography, which were extremely important documents in the publishing history of China and Japan in modern times.Taking “Hankou Leshan HallNissin Institute of TradeTōa Dōbun Shoin College” as the research context, and the books published by it as the analysis object, the research on the compilation history of modern Japanese investigation data on China can not only transform from intelligence to information. The process of scrutiny can better spy on the pragmatic intentions of Japan’s expansionist mentality towards China in modern times.

From October 23, 1924, to December 6, 1941, Shao Feitang, a Ningbo native, published 190 English commentaries under the pen name “F.D.Z” in the North China Daily News’s “Notes to the Editor” column. His writings covered diverse topics such as current politics, social trends, Sinoforeign relations, extraterritoriality, concession governance, Chinese rights, prominent figures, and religious issues. Engaging Western readers in debates, he conveyed Chinese patriotism, cultural refinement, rationality, and dignity. As an allround scholar and a selfmade international communicator, Shao’s contributions influenced foreignlanguage media in Republican Shanghai and offer lessons for training modern China’s international communication talents.

Based on the perspective of mediatization, this paper analyzes the communicative figuration process of Bilibili’s Panknowledge short videos using Internet ethnography and text analysis. It summarizes the knowledge production strategy of creators, the knowledge reproduction mechanism of users, and the guidance and containment provided by the platform. It is found that the media is no longer just a conveyor belt for passing on knowledge, but it more directly participates in the entire process of knowledge production. In addition, the intricate interaction and communication process among users, creators, and platforms can also be seen as a dynamic articulation process. The first articulation is on the individual cognitive level, involving the integration of knowledge production and knowledge reproduction, while the second articulation is on the industry ecological level with the balance between knowledge personalization and knowledge popularization, thereby innovating the interpretation path of mediatization research.

Social media has become an important channel for seeking social support for sick individuals or potentially atrisk groups with health needs. Based on the “bingeeating” videos on social media, this paper conducts indepth interviews with young women who are troubled by binge eating, and concludes that the behavior of young women watching binge eating videos has a dual impact: on the one hand, young women have realized the dynamic adjustment of the identity of “I know”, “I exist”, and “I can”, and at the same time obtained strong social support such as the recognition of binge eating disease and the sharing of disease emotion, and developed a new social mode of supervision; On the other hand, young women believe that social media misuses the concept of “binge eating”, which deepens the stereotype of “other groups” against “my group”, leading to maladaptive behavioral imitation and selfdoubts. Unlike studies focusing solely on the representation of illness in social media content, this research highlights that while young women may derive social support from watching binge eating videos, they simultaneously experience heightened social anxiety. This anxiety often compels individuals to engage in reflexive actions, such as blocking content, as a means of resisting negative influences.

Chinese podcasts have developed rapidly in recent years. Podcasts created and hosted by urban young women from a gender perspective form a unique landscape. Through walkthrough and podcast ethnography, this article explores how podcasts rebuild women’s voices and expressions, and finds that the technological affordances of podcast enable it to serve as a potential alternative media. Within podcasts, amateur women podcasters use everyday and emotionally resonant voices to articulate women’s experiences and reflections that are often marginalized in mainstream media, analyzing gender myths in popular culture and social events from a theoretical perspective. Furthermore, the friendship networks formed among women podcasters and audience create an intimate yet public chorus and echo of women’svoices. However, current participants in women podcasts are predominantly young, highly educated women, while women from workingclass and rural backgrounds—who occupy disadvantaged positions at the intersection of gender and class—rarely have the opportunity to express themselves through this medium.

Human papillomavirus (HPV) poses a serious global public health challenge with its high infectiousness and carcinogenicity. Drawing upon risk information processing model (RISP), this study incorporated cognitive perceptions (threat and efficacy) to extend RISP and examined the mechanisms underlying cognitive perceptions and informationseeking and avoidance behaviors by exploring the mediating effect of fear and hope emotions. The study conducted an online survey of 482 Chinese participants and analyzed the data using multigroup structural equation modeling. The results showed that perceived susceptibility, perceived severity, and response efficacy significantly aroused fear, leading to information avoidance behavior; selfefficacy triggered hope, thereby motivating individuals’ informationseeking behavior and impeding individuals’ information avoidance behavior. Moreover, individuals with different levels of determinism entered a different risk information seeking and avoidance process. Theoretical and practical implication were discussed as well.

The accelerated iteration of information technology has formed a new mode of hosted communication. The mode is centered on human and virtual digital human, and integrates multiple modal signals such as video, sound, and text. The boundary between professional and general hosted communication has gradually become blurred. The content homogenization and weakening of communication penetration are becoming more and more prominent. Therefore, this paper studies the methods to improve the effectiveness of hosted communication. Specifically, based on the theory of computational social science, this study firstly proposes the paradigm of computational hosted communication. The multimodal selfconsistent presentation of hosted communication is the key to realize the effective coordination of multimodal information. Multitemporal and multiscale accurate analysis and effective measurement of hosted communication effectiveness are important supports. Multimodal information fusion methods are studied to realize the differentiation and finegrained perception of communication content and effectiveness. This research provides quantitative theoretical methods, frameworks, and guiding principles for host communication in the era of digital intelligence.

As an important ethnic festival in Yunnan, China, the Dai Water Splashing Festival has gained increasing visibility on international social media platforms. However, research on the influence of ethnic festival videos in intercultural communication is still limited. This paper uses the SSLDA model to analyze YouTube comments on the Dai Water Splashing Festival, incorporating the media effects framework to build a theoretical model. The study highlights the festival videos’ positive role in accumulating and transmitting cultural capital, while also identifying potential cultural misinterpretations. Additionally, it finds that overseas viewers’ positive emotions and attitudes towards the festival significantly influence their behavioral intentions. These findings deepen the understanding of the festival’s intercultural impact and provide empirical support for enhancing the global dissemination of the Chinese culture.

Publicity is an important practice field of political communication of the Communist Party of China (CPC), and also an important support for building a journalism knowledge system with Chinese characteristics. During the period of the New Democratic Revolution, in order to achieve the “great unity of the people” and establish a broad political identity, the CPC initially constructed a “great publicity” pattern in innovative political publicity, and embedded it as new knowledge into the news system, promoting the reform of the CPC’s political party organization and news knowledge production mode. During the period of socialist revolution and construction, the state’s emphasis on social integration caused the publicity to deviate from the correct dissemination path. Since the reform and opening up, CPC’s comprehensive revision and new planning of publicity have made largescale publicity an intermediary for cooperation between the state and society. Since the new era of socialism with Chinese characteristics, political opportunities have emerged one after another along with communication issues. The Party Central Committee with Comrade Xi Jinping as the core has profoundly expounded the multidimensional connotation of the new era’s publicity, promoted the return of the CPC’s publicity work to the dissemination standard, and embarked on a political communication path with Chinese characteristics, making publicity a blood vessel for communication between CPC and their people.

The Xibaipo period was an era of great activity of both guns and pens.It is found 259 documents issued by the CPC Central Committee and the Xinhua News Agency to guide news and publicity work.This article is based on the “integrated study” method.Starting from the first principle that the revolution and construction work as a practical activity is the first, and the news propaganda as a cognitive activity is the second, this paper divides the news propaganda work during the Xibaipo period into four stages, according to the phases of strategic defense, strategic offensive, strategic decisive battle, and strategic pursuit in the Liberation War.This article delves into the historical traits of integrated news propaganda work, offering a theoretical lens through which to explore how news propaganda merges with practical activities and propels the course of history.

During the Soviet period, the Communist Party of China regarded the party newspaper as a ‘collective organizer’, and promoted the transformation and operation of the party newspaper with three focuses of distribution, reading, and communication, so as to realize the infiltration of grassroots political power. During the operation of the party newspaper in the Soviet area, it presents the dual attributes of openness and concentration. The open operation network stimulates the communication attribute of the party newspaper, making the party newspaper play the intermediary role of connecting multiple readers and realizing communication and interaction. The centralized operation network enables the CPC to rely on the party newspaper to realize the work exchange, organization, and management of the staff of the party and government organs and the army in the wartime environment and infiltrate the political discourse and political power into the living field of the workers and peasants in the Soviet area, so that the ‘organization’ and ‘leadership’ roles of and ‘leadership’ role of the party newspaper can be realized.

Lin Zhongyi was a renowned patriotic democratic personage, yet his experience as a journalist is rarely mentioned. During the 1920s and 1930s, he presided over the editorial work of Beijing Morning Post, Morning Post Weekly Pictorial, Minyan Daily, Beiping Morning Post, Beichen Pictorial and so on. He believed that newspapers are the driving force of national development, must achieve economic independence, independence is the premise of newspapers to play the role of social guidance and supervision, society should provide newspapers with a certain space for free development. The importance and development of media criticism is another important contribution of Lin Zhongyi in the field of journalism. He had made indepth and critical criticism on the problems such as the flagging spirit of newspapers, the lack of international news and social news, and the lack of management talents and management consciousness. Lin Zhongyi’s strong feelings of patriotism, the spirit of originality for himself, the practice quality of constantly reflecting on the times, the effort to create equal space for editing and reading communication, and the organic combination of news value and social responsibility are the outstanding characteristics of Lin Zhongyi’s journalism practice. History should not forget Lin Zhongyi’s contribution to the modernization of Chinese journalism.

The historical semantics of the coexistence of communication and transportation, and the dependence of the telegraph on railway transportation (communication) facilities, are the two main arguments supporting the current research on the “reintegration” of communication and transportation. However, through the “reanalysis” of the historical semantics of “communication” and the historical meaning of the media of “telegraph”, it can be found that the telegraph, newspapers, radio and other mass media have successively established the keywords in the semantic generation of “information” and “media”, which not only means the inevitability of the “division” of communication and transportation, but also indicates the generation of modern communication disciplines. The semantic “coexistence” of communication and transportation in the past could not provide sufficient “support” for the current “reintegration”, and the telegraph began the process of information dissemination influencing transportation in reverse. The reintegration of communication and transportation should adhere to the subjectivity of modern communication disciplines with information and media as the keywords, so as to make contributions to the perspective of communication disciplines in the interdisciplinary integration of modern disciplines.

This study reviews Chinese journalism and communication history research in 2024, which emphasizes historical resource exploration, practical experience extraction, distinctive path identification, and emerging trends. Researches on ancient Chinese journalism focus on new materials and phenomena in political communication . Studies of the late Qing and Republican eras highlight the paradigm of news ontology, examining the internal operations of diverse media and their interactions with Chinese society and culture . Particular attention is paid to the news endeavors of the Communist Party of China during the New Democratic Revolution, with grassroots mobilization, information dissemination capabilities, and theoretical construction emerging as focal points .Researches on the People’s Republic of China innovate methodologically, synthesizing recent experiences while studies of foreign journalism concentrate on proletarian newspaper theory and practice.

With the rapid development of social media, the role of opinion leaders in international communication has become increasingly prominent. Opinion leaders no longer limit to traditional interpersonal communication. Instead, they rely more on social media to establish deep parasocial relationships with global audiences through personal narratives, continuous interactions, and emotional resonance, thereby exerting public opinion influence. This study takes Li Ziqi as a case study and, using the computational grounded theory paradigm and the BERTopic model, analyzes user feedback in the comment section of her YouTube channel to explore the driving mechanism of opinion leaders in parasocial relationships. The findings indicate that the breadth and depth of parasocial relationships collectively determine the influence of opinion leaders. Moreover, their influence expands through three pathways—cognitive guidance, emotional resonance, and behavioral feedback—creating a selfreinforcing communication loop that further strengthens parasocial relationships. This study provides a new perspective for international communication in the era of social media and offers theoretical and practical insights for the global dissemination of excellent Chinese traditional culture and the enhancement of overseas recognition of China.

Under the wave of globalization and digitalization, Chinese popular culture, represented by web novels, online dramas, and online games, is an important vehicle for China’s cultural outreach. Grounded in the theoretical framework of digital communication system, this study examines the systemic forces that drive popular culture to go overseas from three dimensions: policy, market and infrastructure. Research shows that the policy system provides strategic guidance for the overseas expansion of popular culture by formulating macrolevel development plans and microlevel industrial support. The market system, leveraging the overseas demand and competitive landscape for popular culture, allocates the cultural export industry chain, propelling the global reach of Chinese culture. The infrastructure system, as the material foundation for cultural exports, enhances China’s international cultural communication through a combination of material, digital, and platform infrastructure construction. This research on the interactive structure of policy, market, and infrastructure in popular culture’s overseas expansion offers theoretical insights and practical references for the international dissemination of Chinese culture.

Effective international communication of Chinese culture helps to shape a true, threedimensional,comprehensive and objective image of China, and helps overseas audiences better understand Chinese values.But cultural uniqueness leads to a considerable degree of difficulties and dilemmas in accepting and understanding other countries’cultures, which constitutes a pair of paradoxical relationships in China’s international communication. In recent years, supported by new media and technologies, online literature, short videos, micro dramas and video games have gradually been used by overseas audiences as daily media resources, and these media forms and contents have shown the qualities of scene virtualisation and narrative fictionalisation. On the whole, scene virtualisation and narrative fictionalisation can break free fromthe existing limitations of space, time and psychology under the combined force of multiple media technology empowerment and innovation, thus enhancing the mobility and imagery of the international communication of Chinese culture, reshaping the mode of cultural expression, breaking through the traditional linear concept of time, building a new cultural cognitive context, and promoting cultural cognitive resonance and empathy. Based on this experience, there is a new practical path for the international communication of Chinese culture.

To respond to the systemic challenges inherent in “systemic change”, we need to return to the analysis of institutional mechanisms. The history of the reform of New China’s news system is a history of marketization, and media convergence has, to a certain extent, opened the prelude to “remarketization”. Taking “systemic change” as the starting point, from the perspective of institutional economy, mainstream media should leverage institutional mechanisms to optimize resource development and create more scarce resources. While improving the property rights model to realize market incentives, we also need to pay attention to informal constraints, in order to foster cultural concepts and atmosphere that are compatible with systemic change. The allmedia communication system, as a mature concept of media integration and organizational transformation, should be more thoroughly implemented. Mainstream media at all levels should have the courage to change conventional work routines and move into the main battlefield. Institutional reform requires persistent exploration, and only by deepening the process can phased adjustment and staged optimization of institutional mechanisms be achieved.

Polls have always played an important role in Western political elections, but now they have gradually become a “political tool” from the “recognized truth” of the past, and polls are no longer equivalent to real public opinion. The topic frameworks and discourse strategies used by Western polling organizations in politics, economy, society and culture are not consistent. The operation tricks in different fields are relatively mature, forming a relatively fixed operation mode, catering to the political needs of Western governments, and becoming naked political “thugs”, and their attitudes and behaviors are becoming more and more obvious. Through analysis, the generation mechanism of Chinarelated topics by well-known Western international polling organizations is reflected in the fact that the US polling organizations are the main body, the sampling range is biased, and the US polling organizations cooperate with the US government at a specific time, adopts smallscale data sampling, and creates public opinion related to China. To this end, this paper proposes more targeted countermeasures.

The biggest problem in diplomacy during the late Qing Dynasty was the lack of communication between China and foreign countries. Therefore, insightful people began to think about saving the situation, and thus the concept of foreign publicity emerged. The study is the first time to trace the origin of the earliest historical source of the concept in modern China, and systematically explains the formation track, connotation and spacetime origin of the concept in the late Qing Dynasty. The concept in the late Qing Dynasty experienced a double process of spreading from the intellectual elite to the bottomup bureaucratic system and the ripples in the general society. Its essence was to defend and maintain the national rights and interests and image through the new media in the modern diplomatic dilemma. The concept was directly derived from the concept of “national rights” which was promoted by the foreign negotiation in the late Qing Dynasty. The feelings of the traditional scholars in serving the country, the prosperity of the modern newspaper industry, and the lessons of the mutual negotiation between Western countries were also important factors influencing the formation of the concept.

During the period of the Central Soviet Area, the CPC inherited and innovated the ways and means of speech propaganda and mobilization, taking it as an important puzzle of the propaganda and mobilization system. Taking the historical practice of speech propaganda mobilization in the Central Soviet Area as the research object, this article explores the historical logic and practical basis of the rise of speech propaganda mobilization in the Central Soviet Area, the main composition and cultivation of speech propaganda mobilization, core content and value orientation, mobilization methods, and communication strategies, in order to restore the historical landscape of the development of speech propaganda mobilization in the Central Soviet Area.

From 1955 to 1958, the School of Journalism and Communication at Renmin University of China launched a series of pioneering internationalization efforts in response to the national call to learn from the Soviet Union. In 1955, the department was established and invited Soviet experts to deliver courses, assisting in curriculum and textbook development. In 1956, the department founded the International journalism class, aiming to cultivate talents for international communication through foreign languagefocused training. In the same year, it launched the newspaper Journalism and Publishing which served teaching internships and focused on international journalism theories and practices. By 1957,the department had established academic exchanges with institutions in the socialist bloc, including Moscow State University and Charles University in Prague, laying the groundwork for sustained international engagement. The series of explorations has initially laid an international foundation in teaching, talent cultivation and academic platform construction, providing tradition and reference for the subsequent construction of the discipline of international communication.

In the early days of the founding of the People’s Republic of China, as a visual medium, comic strips (lianhuahui) were an important channel for shaping national identity. Based on the theory of political culture, this study reveals that through ideological transformation and narrative reconstruction, comic strips became a visually disciplinary tool led by the state. On the basis of media operation and management, transformation of work content, and control of theme orientation, the state relied on three narrative strategies—stimulating patriotic feelings through revolutionary struggles, strengthening the legitimacy of the political power through legal propaganda, and reconstructing collective memory through traditional allusions—to appropriate comic strips as a political propaganda medium, constructing an ideological connection between the “state and the people”. The abstract state was transformed into a concrete entity in the translation of political symbols and the reconstruction of cultural memory, and the construction of a visual community was completed through symbolic consumption and emotional projection. The comic strips in the early days of the founding of the People’s Republic of China were not only a form of popular culture, but also an ideological machine for national governance, concept production, and identity shaping, providing a new perspective for understanding the interactive mechanism between political propaganda and cultural hegemony.

As a foundational journalistic genre, “Xiaoxi” was initially conflated with the historiographic discourse “Jishi” in its early development. In journalism textbooks by authors such as Kumpei Matsumoto and Edwin Llewellyn Shuman, the historicallyinfused concept of “Jishi” was introduced by translators into the local journalism discourse. However, through reflection by modern scholars, the stylistic concept of “Xiaoxi” gradually became established after 1920, initiating the localization of journalism and propelling the disciplinary separation of journalism from historiography.The conceptualization of “Xiaoxi” stemmed from technological innovations in media during the 1920s, as well as influences from the spread of Western journalistic concepts, professionalization, and educational development. By the 1950s, articles such as “How to Write News Xiaoxi” by Xiao Yin and “On News in Newspapers” published in the People’s Daily, signified that the discourse construction of “Xiaoxi” by the Chinese Communistshad entered a conscious stage, further emphasizing the principle of Party Spirit.This process of conceptual formation both reflects the path of journalism’s localization and reveals the inherent logic behind the construction of China’s modern journalistic discourse system.

This article examines five central organ newspapers of the Communist Party of China during the New Democratic Revolution through quantitative presentation and diachronic analysis. It is found that the formation of the content layout of the Yan’an Liberation Daily before its revision in 1942, which emphasized the international over the domestic is traceable. From the perspective of formation characteristics, the degree of attention to international content in the central organ newspapers of the Communist Party of China from 1921 to 1942 was generally a fluctuating and rising process. The proportion of international content in the total number of published articles increased from 12.34% in the Guide Weekly to 47.78% in the Liberation Daily before the revision. On the layout, it gradually advanced from the back page to the front page, and the space it occupied gradually expanded. The evolution of the layout pattern of emphasizing the international over the domestic was influenced by many factors， such as the propaganda points issued by the Propaganda Department of the Central Committee of the CPC, head of the editorial department, communication technology, the correspondent team, and the Soviet newspaper-running model.

Under the historical context where crosscultural mobility was relatively constrained and the ecosystem of transnational digital platforms remained underdeveloped, the concept of bridging community has provided more concrete and nuanced practical spaces for international cultural communication. However, traditional conceptualization of bridging community, which mainly defines culture at national and ethnic levels while emphasizing shared identities within communities and stable boundaries between ingroups and outgroups, struggles to integrate effectively into the overarching structure of international cultural communication. Concurrently, increasingly frequent crosscultural flows and emerging global platforms in today’s international communication landscape transcend divides through individual interactions, expanding new dimensions for redefining bridging agents’ cultural identities and reimagining community configurations. Consequently, this paper argues for redefining bridging community through three lenses: the everydayness of cultural definitions, the heterogeneity of community ecology, and the fluidity of community border. Thus, bridging community should be conceptualized as individuals engaged in broader contexts of cultural symbol exchange and meaning reproduction during crosscultural encounters. This redefinition points to the novel construction of everydayization bridging situations at both cognitive and material dimensions, which aims to catalyze a transformative shift toward everydayization practices within international cultural communication.

Through measures such as updating from the Republican era dating system to the Common Era dating system, embedding public temporal coordinates, and implementing “temporal addition” for the Party’s founding date, the People’s Daily achieves the ideologization of specific temporal moments and constructs a temporal genealogy for Party history narrative. However, the Narrative of Time of CCP history also constrains the selection, positioning, and allocation within the internal genealogy of the political temporal system. The Party history narrative using life as a metaphor also evokes reflections on the “historical cyclical law” of rise and fall in governance. Throughout the annual July 1st Anniversary celebrations, Party and state leaders have consistently maintained high vigilance against corruption, reflecting both a sense of crisis awareness in times of peace and an alertness to the historical cyclical law of governance rise and decline. It is precisely this unwavering sense of crisis and alertness that has enabled the Chinese Communist Party to find the answer of “developing people’s democracy and accepting people’s supervision“ and “comprehensive strict Party governance and advancing selfrevolution,” ensuring that the cause of the Chinese Communist Party can be transmitted through generations and maintain perpetual vitality within the continuous temporal genealogy.

As an important tool for the Chinese Communist Party to embed in rural areas and organize women, the Newspaper of Red china has launched grassroots communication practices.The development of grassroots correspondents has enhanced the accessibility of newspapers, sparking a wave of women’s activism on paper. These calls on paper ultimately reach rural women through a network of horizontal and vertical communication: Horizontally, Red China infiltrates women’s daily literacy and newspaper reading and listening cultural activities through literacy classes, clubs, women’s night schools and other mass cultural groups; Vertically, Red China guides women’s organizations at all levels to quickly implement the latest party resolutions and carry out refined digital management. The influence of the Party radiates from the top down to individual women in every corner through specific actions. The grassroots transformation of newspapers has opened up a practical path different from Western print capitalism.

With the popularity of key technologies such as largescale data mining, intelligent algorithms, and generative artificial intelligence, the concept of automated news has gradually moved from imagination to practice. In terms of production rules, identity recognition, and news roles, automated news production has gradually shifted to the concept of humanmachine collaboration, which has led to the expansion and renewal of journalistic expertise in the era of artificial intelligence in terms of connotation and extension. On the practical level, journalistic expertise in the era of artificial intelligence encourages news practitioners to clarify their own complex identities, attach importance to creative production concepts, explore creative production skills, and clarify the overall transformation direction of news culture. Digital journalism theory should also follow this logic to deeply explore the artificial intelligence news culture that is peoplecentered and centered on humanmachine collaboration.

Digitalintelligence technology has reshaped the logic and practice of media memory construction, while the memory authority traditionally monopolized by newsrooms faces multifaceted challenges from platform decentralization, technological deconstruction, and the multiactor contention. From an organizational sociology perspective, this paper introduces the ActorSystem Dynamics (ASD) theory to construct a threedimensional analytical framework for media memory in the digitalintelligence age. The dimension of social structure reveals how platform rule systems shape professional ideals and pose ethical risks to media memory. The dimension of material environment analyzes the transcendent memory experiences and concerns about loss of control. The dimension of actors explains the complex network of collaboration and confrontation among multiple actors. Based on this framework, the study proposes three optimization pathways: building a valuesharing memory interpretation community to balance platform logic and memory value; reshaping humanmachine collaboration to achieve dynamic interplay between technological empowerment and humanistic orientation, and building interconnected performance space to stimulate the vitality of connective memory ecology and foster the cohesion of collective identity.

The study of journalists remains a vital area within media scholarship, offering a unique lens through which to examine the interplay between journalism and broader societal forces. This research focuses on Chinese journalists who entered the profession between 1978 and 2018, drawing on 68 semistructured interviews and a range of secondary materials. The study shows that as modernization progresses and market reforms intensify, journalists experience ongoing tensions between ‘profession’ and ‘mission’. Unlike commercialized, individualistic professional concepts, Chinese journalists maintain a professional perspective centered around the nation and organizations, while upholding a distinctive ethos of “literati spirit” within their professional niche. While the aura of journalism as a ‘vocation’ has somewhat diminished in the digital era, the profession remains characterized by a dynamic interplay of historical continuity, temporal context, and a deep orientation toward serving the country. This research not only offers new insights into understanding the development and transformation of the journalism profession, but also provides theoretical and practical references for analyzing their role and responsibilities in contemporary society.

As the first generation of journalism educator in New China, An Gang was the “trager” who played a crucial role in establishing the first higher journalism education institution founded by the CPC and marking the inception of China’s newmodel formal journalism education. Drawing upon firsthand historical materials, this paper delves into An Gang’s journalism education thought, revealing that it was shaped by his practical experience in founding the Journalism Department of Renmin University of China under the CPC Central Committee’s mandate, with the Soviet model and his personal experiences serving as points of reference. Guided by MarxismLeninism and Mao Zedong Thought, he not only took the lead in studying both the “upper and lower ends,” compiling the first set of journalism textbooks in New China, and guiding faculty and students in ideological transformation to “establish MarxistLeninist views of journalism.” With an emphasis on foundational knowledge and practical experience as its training approach, An Gang advocated for “mastering theoretical knowledge thoroughly” and “emphasizing journalism while engaging with society,” thereby nurturing journalism students to become versatile professionals or “jacksofalltrades” in journalism work. The value implication can be summarized as pioneering China’s newmodel formal journalism education, which not only opened a new chapter for the CPC’s newmodel formal journalism education, blazed a new trail for journalism education in the new period, but also provided practical insights for journalism education in the new era to inherit fine traditions and perpetuate the red lineage.

In February 1947, an advertisement promoting Das Kapital appeared prominently on the front page of The Central Daily, described as a “bombshell” dropped on the Kuomintang region. The success of this incident mainly lies in the initiative and careful planning of underground CPC members and revolutionary publishing workers; The Central Daily’s corporate reform and eagerness to seek advertising resources to cope with sudden increases in costs have reduced the resistance to sensitive advertisements. In addition, the mixed personnel changes within The Central Daily and the personal friendship between the revolutionary publishing workers and the newspaper staff also provided a rare opportunity. The “Das Kapital” advertising incident was a result of the CPC’s ingenious utilization of an adversary newspaper for revolutionary propaganda. It stands as a vivid historical practice of Marx’s revolutionary propaganda experience within the CPC’s propaganda work, and represents one of the Party’s consistent methods and distinctive features of revolutionary propaganda.